Trey Anthony Soto
Communications Specialist
ABOUT
I am a people-oriented individual that seeks the best solutions to problem-solving, authenticity in brand ambassadorship, and open to hearing the needs or desires of stakeholders in an organization
EDUCATION
College Degrees
University of Denver (Denver, CO)
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Master's in Communication Management
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Emphasis: Public Relations
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Biola University (La Mirada, CA)
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Bachelor's in Communication Studies
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Emphasis: Interpersonal and Rhetorical
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Certifications
Meta®
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Social Media Management
Coursera Project Network
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Canva Social Media Graphics
LinkedIn Learning
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Disability Readiness for Leaders & Managers
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Inclusion & Equity for Workers with Disabilities
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Social Media Marketing Foundations
Semrush Academy
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SEO Principles & Fundamentals
SKILLS & EXPERTISE
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Strong collaboration skills to meet time-sensitive events, newsletters releases, and broadcasts
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Adapts to organization needs to maintain morale and positive outcomes.
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Guest experience and hospitality professional with communications, guest service, and analytical thinking success in diverse industries.
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Media Representative experience with organizational communication, an eye for media and consumer language, and decisive decision-making.
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Thorough knowledge of public relations, stakeholder theory, crisis management, and media history through a B.A. in Communication Studies and an M.A. in Communication Management
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Beginner/Intermediate level of personal and professional experience in Adobe Creative Cloud (Photoshop, Express, Illustrator, Premier Pro, Media Encoder, Acrobat Reader),
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5-7 years of personal and professional experience in Google Workplace and Microsoft Office
WORK EXPERIENCE
Merchandise Sr. Lead (Old Navy)
Stow, Ohio (On-Site)
July 2024 - Present
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Assist managers as their second-in-command on the floor and in the warehouse
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Implement quality customer service, especially in problem-solving, and de-escalation
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Assist in overseeing new shipment arrivals and floor arrangements for marketing
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Organize and re-organize assigned locations while assisting customers with need
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Communications Coordinator (St. Matthew's Church & School)
Newport, California (Remote)
March 2023 - February 2024
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Manage, and maintain content for website, blog, and social media platforms
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Develop and execute marketing campaigns across various channels (email newsletters, social media, company website and app)
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Conduct marketing research to identify market trends and grow target audiences
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Trim, edit, and download video and MP3 sermon recordings for website and content marketing purposes
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Analyze and report on social media campaign performance using analytical tools
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Contributing Writer (Salem Media)
Richmond, Virginia (Remote)
November 2022 - Present
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Successfully research, write, edit, and publish pieces based various historical topics
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for Salem Media, which receives 100,000 to 1 million views in website traffic per year.
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Collaborate with writing staff on ideas, research, and co-authoring
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Familiarity with Google Spreadsheets, Google Docs, and Google Drive
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Apply 5-7 years of previous freelancing writing experience to position responsibilities
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Department Trainer (The Disneyland® Resort)
Anaheim, CA
June 2022 - October 2023
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Successfully train and passed new hires in the department of over 400 employees
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Saw the completion of training with direction, curriculum and hands-on-training
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Adapt to a fast-paced environment and respond to properly manage emergency situations
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Execute learning outcomes for conflict resolution, product marketing, and photography skills through balancing leadership, team collaboration, coordinating schedules
Media Representative (The Disneyland® Resort)
Anaheim, CA
September 2016 - October 2023
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Upheld the Disney brand ambassadorship during events for Media Crew and Executives
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Collaborated and attended in company held events, i.e., Disney’s Festival of Holidays, Super Bowl LVI, and The Walt Disney Company 100thAnniversary,
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Provided and edited broadcast documents and scripts for various media coverage
Parks Communication Associate (The Disneyland® Resort)
Anaheim, CA
March 2017 - October 2023
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Recognized for earning 25 Guest Compliments and 100+ Key Cards related to Cast Member Safety, Courtesy, Inclusion, Showmanship, and Efficiency
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Contributed and negotiate within the DPI Safety Committee regarding concerns, updates, recognition, and vision for department safety and positive outcomes
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Emphasized brand integrity and market products during Guest experiences through storytelling, photography, and interpersonal communication
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Contributed to corporate and private photography events, including the use of Photoshop and Lightroom
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Public Relations Associate (Tyler Barnett PR)
Beverly Hills, CA (Remote)
June 2021 - September 2021
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Oversaw successful negotiations for 10-15 clients for brand advertisements
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Managed media spreadsheets for multiple clients (i.e. audits and influencer databases) and deliver successful monthly reports through PP presentations and storytelling
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Drafted media pitches, presentations, news clippings, and minute-taking documents
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Kept minute taking documents organized and detailed during weekly meetings
KEY ACHIEVEMENTS
The Disneyland® Resort
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25 Guest Compliment Awards
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100+ 5 Key Recognition Awards
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(5 Keys: Courtesy, Effeciency, Showmanship,​ Safety, and inclusion)
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Disney College Program​
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Blended Learning
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Leadership Analysis
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Marketing Yourself
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